Countless stories of heroism, bravery and compassion surround the tale of The Beast, the massive wildfire that overtook Wood Buffalo in spring 2016.
The new commemorative book Saving Wood Buffalo tells personal stories of people who experienced the devastation first-hand.
"This book is a love story, a story of the sacrifices the local firefighters, RCMP, industry people and just regular people in Wood Buffalo made for their community. Hearing their stories in putting the book together left me in awe of how regular people, when tested, can do incredible things against what seems to be insurmountable odds," says Darrell Stonehouse, the editor of the project published in partnership by JWN and Westbrier Communications.
"It's about more than firefighters. It's about municipal workers who stayed to support the battle, school teachers who battled through to get their students to safety, and folks who just stepped up and did the right thing regardless of the personal consequences."
JWN president and chief executive officer Bill Whitelaw says the company is extremely proud to be involved in the "amazing" project.
"In addition to the $50,000 we previously donated to the Red Cross relief effort through our parent company Glacier Media, JWN wanted to use its talent and know-how to raise even more money for the wildfire relief efforts, so $10 from the sale of each book will go to the Fort McMurray Firefighters' Relief Fund," Whitelaw says.
This video was created by photographer Joey Podlubny, who snapped portraits of more than 45 of the 62 individuals profiled in the publication.